Approved by Parents: The 9 Best Baby Clothes Brands

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Spit-up stains, endless diaper changes, onesies that shrink after one wash—baby clothes need to be built for survival. And that’s why choosing the right brand matters. 

The best baby clothes brands look adorable and withstand daily messes and frequent washes. From organic cotton clothing that’s super-soft on sensitive skin to durable outerwear built for active toddlers, quality baby clothes are functional and comfortable.

Finding reliable brands for infants and toddlers can be challenging, but we’ve done the research. This list highlights nine parent-approved clothing brands so you can stock up on newborn essentials and keep your kid stylish in the crib. 

9 best infant clothes brands 

If you’re looking for quality infant clothing, these nine brands have the best baby clothes. 

1. Hanna Andersson 

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Hanna Andersson is a popular kids’ clothing brand known for their durable, organic cotton apparel. Their baby clothes are OEKO-TEX Standard 100 certified, meaning they don’t contain any harmful substances.

Hanna Andersson caters to families with infants, toddlers, and children. They offer many options, including their popular matching family pajamas. 

While Hanna Andersson’s price point is higher than some other brands, many parents find the investment worthwhile because the garments last for years. 

Strengths: 

• High quality
• Durable materials
• Eco-friendly
• Extensive size range

Potential drawbacks: Higher price point for some items

Size range: Newborn–14 years

Price range: $24–20 

2. Old Navy 

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Old Navy is celebrated for its affordable, stylish baby clothes. Their collection includes a variety of onesies, dresses, overalls, and more. The brand emphasizes comfort, using soft fabrics and stretchy materials that allow easy movement and play. If you’re looking for new mom outfits, Old Navy also has excellent options for adults.

However, some parents have noted that sizing can run small, and the fabric may be thinner than other brands.

‍Strengths: 

• Affordable pricing
• Trendy designs
• Wide range of products

Potential drawbacks: Inconsistent sizing and thinner fabric quality

Size range: Newborn–six years

Price range: $6–60 

3. Janie and Jack 

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Janie and Jack offers quality baby clothes for special occasions. Their products are made of high-quality fabrics like organic cotton and linen. The brand is known for their adorable and timeless designs, and offers many different seasonal looks. 

Strengths: 

• Elegant designs
• High-quality materials
• Suitable for special events and occasions

Potential drawbacks: Higher price range for some items and limited casual wear designs

Size range: Newborn–16 years

Price range: $9.50–125+ 

4. Little Sleepies 

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This baby clothes brand specializes in super soft, bamboo-viscose sleepers that grow with your child. Their Zippy sleepers feature fold-over cuffs and double zippers for easy diaper changes. 

Little Sleepies’ pajamas, swaddles, and accessories are available in cute patterns and gender-neutral designs. Their baby clothes are made of sensory-friendly, innovative fabrics, including Lunaluxe™ Bamboo for sleeping and Soluxe® Bamboo for daytime. 

Strengths: 

• Soft, breathable materials
• Functional designs
• Hypoallergenic

Potential drawbacks: Limited to sleepwear

Size range: Preemie–3T (plus adult sizes for matching pajamas)

Price range: $35+

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5. Primary 

Primary is a baby clothes brand focusing on GOTS-certified organic cotton, gender-neutral clothing without logos or slogans. Their simple yet vibrant designs are boldly colorful and available in sizes for infants, toddlers, and kids. This clothing line’s affordable, high-quality basics mix and match easily, perfect for parents who want cute outfits without a lot of hassle. 

Strengths: 

• Inclusive designs
• Affordable pricing
• Soft, quality fabrics

Potential drawbacks: Limited styles may not appeal to everyone

Size range: Newborn–14 years

Price range: $16.50–34.50+

6. Burt’s Bees Baby

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Burt’s Bees Baby offers certified organic cotton baby clothes known for their softness and durability. Their products range from onesies to pajamas, bedding, multipacks, and nursery goods, all sustainably made. Burt’s Bees Baby’s gentle fabrics are an excellent choice for little ones with sensitive skin. 

Strengths: 

• Organic materials
• Affordable
• Gentle on sensitive skin

Potential drawbacks: Sizing may run small and fabrics may not wash well 

Size range: Newborn–12 years

Price range: $10–26.95+

7. Carter’s 

Carter’s, a longstanding name in kids’ clothing, offers a wide range of baby clothes, including bodysuits, sleepers, multipacks, and full outfits. Their size range is extensive, and their prices are affordable, making them a go-to for many families. Carter’s is known for their baby essentials, as they also stock diaper bags and other accessories for parents. 

Strengths: 

• Affordable
• Extensive product range
• Widely available 

Potential drawbacks: Variable quality and less durable 

Size range: Newborn–toddler

Price range: $10–38+

8. Magnetic Me

Magnetic Me is a baby clothes brand that revolutionized the industry with magnetic closures. These innovative clasps make diaper changes and dressing almost effortless, making new parenting less stressful.

Magnetic Me’s sleepers, onesies, and other baby clothes are designed for convenience and comfort. They use super-soft fabrics like modal and organic cotton.

While the magnetic closures are a standout feature, some parents note that as their babies become more active, they might learn to open them and undress themselves. 

Strengths: 

• Innovative closures that simplify dressing and undressing
• High-quality fabrics
• Broad size range

Potential drawbacks: Higher price points and toddlers may learn to remove items 

Size range: Baby–kids (and adult matching pajamas) 

Price range: $22–84+

9. Mori

Parents who want to keep things simple love Mori’s minimalist designs. This baby clothes brand crafts exceptionally soft, sustainable baby clothes with organic cotton and bamboo from viscose. This unique combination results in breathable, thermoregulating fabrics that keep babies comfortable across the seasons. Mori offers sleep sacks, bodysuits, leggings, multipacks, blankets, and more for babies and toddlers.

Strengths: 

• Soft, sustainable fabrics
• Durable
• High-quality 

Potential drawbacks: Higher price point than other brands

Size range: Baby–12 years

Price range: $12–200+

Find high-quality newborn clothes on ThredUp 

Keeping up with frequent growth spurts doesn’t have to mean buying baby clothes brand new each time. ThredUp stocks kids’ items, so you can thrift high-quality baby clothes for your little one at a fraction of the price. From organic cotton bodysuits to gender-neutral rompers, our massive inventory and detailed ‘Size’ filter make it easy to find the perfect fit for your baby’s wardrobe. 

ThredUp also allows you to sell clothes online. When your baby or toddler outgrows their items, send them to us to earn cash or thrifting credit toward preloved outfits that suit their new size, or something for yourself. 

FAQ

Which is the best online site for baby clothes?

ThredUp is a budget-friendly, sustainable way to shop for baby clothes. With thousands of preloved baby outfits added daily, it’s easy to find high-quality pieces at low prices. Whether you’re looking for organic cotton bodysuits or durable toddler outerwear clothing, ThredUp’s extensive selection offers something for every growth stage. 

Shopping secondhand also means accessing premium brands without the retail markup. Parents can find Hanna Andersson, Janie and Jack, Carter’s, and more in excellent condition. Plus, ThredUp’s customizable search filters simplify sorting by size, brand, fabric, and style. 

Is it better to buy ‘Newborn’ or ‘0–3 months’?

Choosing between Newborn and 0–3 months sizes depends on several factors: 

• Baby’s birth weight: Newborn sizes typically fit babies weighing up to eight pounds, while 0–3-month sizes are designed for babies weighing eight–12 pounds. If your child is expected to have a higher birth weight, starting with clothes for 0–3 months might be more practical.
• Growth rate: Babies grow rapidly in the first few weeks. Choosing clothes for babies aged 0–3 months can accommodate this growth, making it less likely you’ll need to upgrade the size right away. 
• Clothing fit: Some parents initially find 0–3 month clothing slightly loose, but it fits better as the baby grows.

Should you buy organic baby clothes?

Purchasing organic baby clothes has several benefits:

• Gentle on the skin: Organic cotton is free from harsh chemicals and pesticides, making it softer and less likely to irritate your child’s sensitive skin. If you want to detox the baby clothes you already own, try this detox mix. 
• Eco impact: Sustainable farming practices reduce environmental pollution.
• Durability: Organic fabrics often undergo less processing, preserving the fibers’ natural strength and increasing the clothing’s longevity. 

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While organic baby clothes can be more expensive, ThredUp offers a cost-effective alternative for adding these items to your baby’s wardrobe.